What we collect
We may collect the following information:
- contact information including email address
- demographic information such as postcode, preferences and interests
- other information relevant to customer surveys and/or offers
For the exhaustive list of cookies we collect see the ‘list of cookies we collect’ section.
What we do with the information we gather
We require this information to understand your needs and provide you with a better service. It also helps us with our internal record keeping.
Provided you give us your consent, we may also use this information for the following reasons:
- To improve our products and services.
- To send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
- For market research purposes.
- To contact you by email, phone, fax or mail.
- To customise the website so it’s more in line with your interests.
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.
We only keep your personal data for as long as necessary and with your consent.
Our data retention periods are as following:
- For internal record keeping: 6 years
- Order history: 6 years to cover our responsibilities under the Consumer Protection act 1987
- Marketing activities: 2 years from last communication responded to and only with your expressed permission, which you can remove at any time.
Types of cookies we use
Links to other websites
Controlling your personal information
You may choose to restrict the collection or use of your personal information in the following ways:
- Whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes.
- If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us.
Under the EU’s General Data Protection Regulation (GDPR) you can request to see a copy of the information we hold on you. To see these details, email us on [email protected] or write to us at 10 Lambrok Close, Trowbridge, Wiltshire BA14 9HH
If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.
List of cookies we collect
|COOKIE name||Cookie Description|
|CART||The association with your shopping cart.|
|CATEGORY_INFO||Stores the category info on the page, that allows to display pages more quickly.|
|CURRENCY||Your preferred currency|
|CUSTOMER||An encrypted version of your customer id with the store.|
|CUSTOMER_AUTH||An indicator if you are currently logged into the store.|
|CUSTOMER_INFO||An encrypted version of the customer group you belong to.|
|CUSTOMER_SEGMENT_IDS||Stores the Customer Segment ID|
|EXTERNAL_NO_CACHE||A flag, which indicates whether caching is disabled or not.|
|FRONTEND||Your session ID on the server.|
|GUEST-VIEW||Allows guests to edit their orders.|
|LAST_CATEGORY||The last category you visited.|
|LAST_PRODUCT||The most recent product you have viewed.|
|NEWMESSAGE||Indicates whether a new message has been received.|
|NO_CACHE||Indicates whether it is allowed to use cache.|
|PERSISTENT_SHOPPING_CART||A link to information about your cart and viewing history if you have asked the site.|
|STORE||The store view or language you have selected.|
|VIEWED_PRODUCT_IDS||The products that you have recently viewed.|
|Marketing Source||Cookie Description|
|Awin||These cookies are used by our partners to track the sources of traffic. If you have arrived at our website via a link from a cashback site, turning off this cookie will prevent you from receiving your cashback payment.|
|Facebook Connect||Facebook connect allows you to sign into our website using your Facebook login if you wish.|
|Facebook Custom Audience||Facebook custom audience cookies allow us to gather demographic data about our users in order to learn how to reach a new audience.|
|Retargeting (Google)||We use Google to target our advertising based on information we or they have collected. You may opt out here: Google Display Network ads preferences|
|YouTube||We may embed YouTube videos from our official YouTube channel. This mode may set cookies on your computer once you click on the YouTube video player embedded videos.|
|tawk.to (live chat)||tawk.to cookies allow us to see when we are talking to someone on live chat who has previously visited our website, so that we can improve our communications with our visitors.|
In addition to our marketing cookies, we also use Google MyBusiness as a data processor. Google MyBusiness works with the company to collect feedback from our customers on our behalf, so that we can improve our products and services. If you do not wish to take part then please contact us so that we can remove you from this service.